Remember the pandemic? This 10-year-old fitness studio in Massachusetts pivoted in 2023 and needed a quick logo add-on to reflect their new platform offering.

 

Once an in-person studio with two locations, Modern Barre is now exclusively online with an on demand platform. They hired me to create a fun, on-brand lettering style to highlight the new direction. Depending on application, the lettering can be utilized in any of the brand's colors. It even animates!
 

Primary software: Adobe Photoshop, Adobe Illustrator, Lightroom