Leigh C. Ryan Design Portfolio

Rapid7 Social Media Assets

For my role as a Graphic Designer at Rapid7, I distilled intricate cybersecurity concepts into visually captivating content, ensuring our audience stays ahead in this dynamic field.

From digital ads to captivating social media graphics, each design originated from a strategic foundation, crafted to engage and enlighten diverse audiences, from tech experts to large organizations.

As part of my role, I was also fortunate to work regularly with the Boston Bruins, a partner of Rapid7's, for promotions and campaigns. Getting to photograph the team and shoot behind the scenes content was something I never even envisioned on my bucket list!

Hypermobility HQ logo design

Hypermobility HQ is an online platform supporting people in the hEDS and hypermobility communities, with a brand refresh and a brand new website launching in February 2024.

When working with Alex, we dove deep into her brand's mission and ethos, discussed long and short-term goals, and worked together to create a brand language that was both reflective and compassionate towards the audience. I love how positive and educational her content is, and am proud of the amazing impact she is having on the community already.

Important factors when designing included making the brand feel welcoming and safe, healthcare-centered, confident, fun, and poised. The logo was designed to be aesthetically pleasing and dynamic while also being very readable. The full lockup has the brand's tagline, and adding the headquarter's location was important as well. We also wanted to bring in elements reflective of the mobility that comes with the condition. More to come!

The New England Aquarium: Right Whale Newsletter

Since joining as a freelancer in early 2024, I've laid out a biannual newsletter of the Anderson Cabot Center’s Right Whale Research Team.

Produced specifically for Right Whale Sponsorship Program, this newsletter provides in-depth stories about the latest field efforts, updates on sponsored whales, the status of the population, and efforts to protect them from human activities.

Kind words

1

David Bean, Rapid7

"Leigh is full of ideas and passionate about creating memorable and stand out work. She often went above and beyond in her role, coming up with ideas for social strategy and catchy headlines. Leigh also contributed stand out ideas towards a brand refresh which were incorporated into the final style guide. She would be a great asset in any team."

2

Jenna Berube, MotherDirt

"Leigh is kind, patient, collaborative, and an extremely talented (and passionate) graphic designer and artist. With her attention to detail and organizational skills, Leigh approaches every project she works on with imagination, originality and a creative flair."

3

Jack Clavette, Rapid7

"Leigh was nothing short of invaluable to Rapid7's Social program during her time here. She was eager to make an impact from day one – conducting a full, visual analysis of our social channels, developing a new direction from near-scratch, then working on a strategic plan to roll it all out.

Leigh is quick to help anyone that reaches out, she is receptive to any & all feedback, and at all times, she aims to learn and understand for herself how things work, so that she can be the strongest possible asset for her team."